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American cosmetics company

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On Wikipedia Online since 1995 Blaine, United States

About Aveda

Aveda is a cosmetics company that makes hair care, skincare and body products. It sells them online, through its own stores and through salons and spas, and it is known for plant-based ingredients in many of its products. Its customers include both consumers and professional salons. The company was founded in 1978 and is headquartered in Blaine, Minnesota. It is owned by the Estée Lauder Companies and has a Wikipedia entry. The aveda.com domain has been registered since 1995. When buying hair care or beauty products online, read the full ingredient list, especially if you have allergies or a sensitive scalp, and patch-test new products first. Check the return policy for opened or used items, which is often stricter for cosmetics. If you buy from a third-party marketplace instead of the brand or an authorized salon, be aware that product may be old, diverted or counterfeit, so check batch codes and packaging. For salon services, ask for the full price and any extra charges before your appointment starts.
Founded
1978
Based in
Blaine, Minnesota, United States
Parent company
Estée Lauder Companies
Online since
1995
Category
Hair Care

Facts collected from public sources · last checked 13 Oct 2026. Report incorrect info

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Is aveda.com legit?

3 facts confirmed

Facts we could confirm about who runs this website, each with its source. They are not a rating or a verdict — reviews are. How we check

  • Domain registered for 31 years

    aveda.com registered 26 Jun 1995 · paid up until Jun 2027

  • Secure connection

    TLS 1.3 · certificate by DigiCert Inc · valid until Jan 2027

  • Wikipedia article

    Encyclopedia entry exists

  • Website popularity

    Ranked #68,119 — not among the most-visited websites

Checked 13 Oct 2026 · A grey item means we couldn’t confirm it automatically (we read the homepage and its contact and about pages), not that it is missing or that something is wrong.

Company information

Founded
1978
Headquarters
Blaine
Parent company
Estée Lauder Companies
Industry
cosmetics industry
Website
aveda.com
Online since
1995
Web popularity
#68,119 worldwide (Tranco)

Official social profiles

Sources: Wikidata, domain registry, Tranco. Something wrong? Tell us.

Aveda alternatives

Similar companies in Hair Care, side by side.

Company Online sinceWeb popularity
Aveda logo Avedaaveda.com 1995 #68,119
Cécred logo Cécredcecred.com 2016 #279,146
Nutrafol logo Nutrafolnutrafol.com 2012 #84,113
KilgourMD logo KilgourMDkilgourmd.com 2023 #989,835
Polar Haircare logo Polar Haircarepolarhaircare.com 2024 #398,280

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Frequently asked questions

When was Aveda founded?

Aveda was founded in 1978 in Blaine.

What is Aveda's parent company?

Aveda is part of Estée Lauder Companies, according to Wikidata.

Is aveda.com a genuine website?

The domain aveda.com has been registered since 1995, the site uses a secure connection. These checks show who runs the website; they are not a rating — read the reviews for that.